It is that time of year at Oaktree Products when the company starts production on the next year’s catalog. What makes this year’s task particularly special is the fact that this September marked the beginning of the company’s 20th year of business! Founded in 1992 and initially headquartered in the basement of Bob and Margy Kemp’s home in Chesterfield, MO, the company has certainly grown and matured, as evidenced by the progression of Oaktree Products’ catalog covers.
The first company catalog (shown right) issued in 1992 was black and white with the cover mainly highlighting Oaktree Products’ flagship brand Audiologist’s Choice. Since the product offering included about twenty products, the “catalog” was essentially a two page brochure. Sparing no expense for the follow-up catalog, the next Oaktree Products catalog was essentially a replica of the first cover (shown left) with some “fancy” cutting and pasting (pre-Photoshop) of the original photo of Audiologist’s Choice products and the inclusion of a company logo in color.
The first full color catalog made an appearance in the year 2000 in the form of a robust red cover (shown right). From there, covers of Oaktree Products’ catalogs donned colors ranging from black, cobalt blue, orange/brown, pink/purple, a striking magenta, along with several covers in different shades of green. More importantly, each catalog has progressively grown in terms of product offerings, from a two page brochure of twenty products to an extensive product offering of nearly 3700 products on 125 pages! We are looking forward to finishing and distributing the 2012 Oaktree Products Catalog in January of next year. Thank you for your business!